Privacy Policy

Privacy Policy

This privacy policy sets out how The Jewellery Makers uses and protects any information that you provide when you use this website.
We greatly value our privacy, so The Jewellery Makers is committed to ensuring that your privacy is protected. Where we ask you to provide certain information by which you can be identified when using this website you can be assured that it will only be used in accordance with this privacy statement.

We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 25th April 2018.

Please note that If you would prefer to order goods from us directly, please contact us by telephone, social media or email and we will be happy to fulfil your order in this manner. You can make payments in person with cash, or via direct bank transfer, details supplied on request.

1. The Information We Collect
When you register an account or place an order with us, we are provided with the following information about you:

Full name
Delivery address
Billing address
E-mail address
Telephone number
We require this information to provide an efficient service and to meet the following purposes, in particular:

Delivery of your purchases
Acknowledging receipt of your order and confirming its acceptance
Updating you on the progress of your order
Notifying you of any issues relating to your purchase e.g. delays in despatching your goods
To verify your identity should we receive a subject access request from you (see section 5.2)
Internal record-keeping and reporting procedures
If you subscribe to our newsletter service, we may periodically send promotional emails about new products, special offers or other information that we think you may find interesting. You will not be contacted by third parties. You will NOT receive promotional emails unless you opt-in to this subscription. We mail out typically weekly, although this may be less at some times of the year and more at busy times of the year, for example, on the run up to Christmas.
Please note that this website is hosted by Shopwired; when you interact with Pink Butterfly/The Jewellery Makers. Shopwired use traffic log cookies to identify which pages are being used on the site and to analyse visitor behaviour through statistics. Other types of cookies on our various platforms and tools which are integral to these systems.
When you purchase through the website, your order and contact information is retained on the Shopwired servers. These servers are located in Ireland and subject to the General Data Protection Regulations (GDPR) 2018. We retain order details for 3 years, for our financial records.

The Shopwired Privacy Policy is available here

2. Sharing Your Details

We may disclose your personal information to any The Jewellery Makers service provider (e.g. Royal Mail) or where we are required to disclose or share your personal data in order to comply with any legal obligation or to protect the rights, property or safety of the company and our customers.
This includes but is not limited to exchanging information with Shopwired and other companies and organisations for the purposes of fraud protection, credit risk reduction and dispute policies.

We will only share information when it is necessary to do so for operational or legal purpose. Only the pertinent information will be shared.

Deliveries sent by Royal Mail are despatched from the Post Office counter - your information is not transmitted electronically.

3. Our Newsletter

Our newsletter is a great way to hear about our forthcoming products and promotions. We create the newsletter in-house but we use a MailChimp integration for email delivery. MailChimp include Web Beacons in the emails they deliver for us. They use the data to create reports about how our customers interact with our emails. They may also seek supplemental information in order to personalise their service to us.
MailChimp have certified their agreement with the EU-US and Swiss-US Privacy Shields so, whilst your data is transferred to the USA, your data is subject to the GDPR and the Privacy Shields are recognised mechanisms for data protection compliance.

Please be aware that your data will be subject to the MailChimp Privacy Policy, which is available here.

You are NOT automatically subscribed to the newsletter upon placing an order or creating an account with us – it is an “opt-in” feature so you tell us you wish to subscribe by selecting the newsletter option/signing up online or instore. You can unsubscribe at any time by clicking the link in any email you receive, changing the setting within the “Newsletter” section of your account or by contacting us directly.

4. e-commerce Tracking Tools

4.1 Cookies

Cookies are very small text files that are stored on your computer when you visit some websites.
Cookies help identify your computer so a website can tailor a user’s experience, track shopping basket contents and remember where you are in the order process.
The Blueberry website identifies your IP address and tracks your shopping basket contents and checkout progress. Our site software allows us to record some account-holder history. The information available to us serves several functions:

The information enables you to use the “my account” facility, to view and/or edit the personal information you provided when setting up your account in addition to your order/transaction history, wish list, and details of any returns made. Holding an account with us also speeds the checkout process.
We are able to identify our bestselling and most frequently viewed products and the offers that suit our customers best.
We are able to identify areas of our site that require improvement/clarification in order to improve your experience.

We also use Google Analytics to help us improve your experience. Google Analytics is a web analysis service provided by Google. Google utilises the data collected to track and examine the use of, to prepare reports on its activities and share them with other Google services. Google may use the data collected to contextualise and personalise the ads of its own advertising network. Google collects data pertaining to your device and location e.g. IP address, device model. Google collects the personal information that you provide to them e.g. if you have a Google account. For full details of Google's Privacy Policy, please click here.

As set out in section 2., we do not share your information with third parties unless it is necessary to do so for operational or legal purpose.

4.2 Social Network Icons

The Pink Butterfly/The Jewellery Makers website uses social networking icons and may sometimes embed video content from websites such as YouTube. If you visit a page with embedded content or access social network pages e.g. Facebook via the relevant icon the website, you may be presented with cookies from these sites. Pink Butterfly/The Jewellery Makers has no control over such cookies, and you are therefore advised to check the third-party Privacy Policy for more information.

4.3 Do Not Track and similar features

Many internet browsers offer facilities to ask websites to stop placing cookies on users’ computers.
If you wish to enable these facilities, the following pages may help you:

Google Chrome:

Mozilla Firefox:

Internet Explorer:


Please note that disabling all cookies may affect the functionality of The Jewellery Makers web page and you may not be able to use all of our features.

5. Data Protection

We take our duty to protect your information very seriously. We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place a number of physical, electronic and managerial procedures to safeguard and secure the information we collect online.

5.1 Data Controller

For the purposes of the Data Protection Act 1998, the data controller is The Jewellery Makers (Emma White), 10 Beech Lees, Farsley, Leeds LS28 5JZ

5.2 Access to Your Information

The Data Protection Act 1998 and incoming GDPR legislation gives you the right to request a copy of the information we hold about you. If you would like a copy of some or all of your personal information, please email us or write to us at 10 Beech Lees, Farsley, Leeds LS28 5JZ. You do not need to give your reason for making the request, but it may help us improve the clarity of our communications, or our customer service if you do so.

We must respond to your request within 30 days although we would hope to provide all relevant information within a much shorter timeframe.

If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.

The GDPR introduces a right for individuals to have personal data erased. You can ask us to delete your data from our records verbally or in writing. We then have a maximum of 30 days to do so.
We may contact you to ask for more information if we need to verify your identity,

We try to keep our policies as simple and informative as possible.
If you have any queries or would like further information, please contact us.